A company is defined by its values. At 52 Build, we started with a clear set of core values to define who we are and what we do. Our goal is simple: be transparent about our identity.

We believe with everything we have that you should be on the same team as the people you work with — not in competition with them.

Individual Success
I

Initiative

The drive to take action without being asked. Proactive. Self-starting. The drive to pursue growth through knowledge and skills.

Developing OWNERSHIP of tasks and responsibilities.

D

Discipline

The ability to train oneself to do something in a controlled way. The capacity for delayed gratification. Intentionality.

Pursuing FREEDOM in all aspects of life.

Team Success
H

Humility

The ability to acknowledge your strengths and weaknesses. Put the team’s needs ahead of your own. Listen. Be grateful. Look for ways to serve.

Exercising STRENGTH UNDER CONTROL in all aspects of life.

I

Integrity

The decision to do the right thing when no one is looking. The adherence to a strong set of ethics, morals, values, and principles that guide decisions in one’s life. To be trustworthy and reliable. Honesty. Transparency.

Being a PROMISE KEEPER in word and deed.

R

Resilience

The ability to withstand difficulty and stay on mission. The ability to recover from setbacks, obstacles, or defeat. Durable. Adaptable and tough in one’s approach to hostile environments.

The capacity to be REFINED THROUGH FIRE.

E

Empathy

The action of understanding and sharing the thoughts, feelings, or situations of another. The practice of understanding someone else’s suffering. Curious. Present.

Willingness to BEAR EACH OTHER’S BURDENS.

Leadership Effectiveness
M

Mission

The ability to clearly articulate a strategic path. Vision. The ability to motivate, through discipline of will, to inspire others to initiate, continue, or stop an action.

Knowing DISCIPLINE SUSTAINS when INSPIRATION WON’T.

E

Encouragement

The practice of giving support to others. To develop those around you intentionally and in a positive direction. The act of empowering team members to embrace opportunities. Invested. Intentional.

Offering REASSURANCE, ADVICE, AND HOPE.

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